The culture protection and development have become hot topics all over the world, and the economic functions of the culture causes the universal attention from all sectors of society. As a new industry, cultural industry has characteristics of high technology, high intelligence, high efficiency, low consumption and low pollution, and it is also known as the “rising sun industry” in today’s society. Marine culture industry is an important part of the culture industry which has very good development prospect and potential value. The industrialization of culture industry is an important way that cultural resources achieve its own economic value under the conditions of market economy. It can both drive economic development, and develop the traditional culture, with a strong practicality and reality. Shanghai has rich marine culture resources, with a long history and a wide range of category and it almost includes all types of marine culture in China. At the same time, Shanghai also has many marine culture resources with unique features, such as Shanghai’s seawall culture, sea salt culture, fishing village folk beliefs and so on. Through the investigation, arrangement and analysis of these resources, we can reasonably exploit and protect these resources. In the case of fully realizing the economic value of marine culture resources, we should avoid the loss of resources and make sure the consistency and sustainability of the cultural resources. For governments, they should play the leading role, set up the property rights consciousness, support the development of relevant industries and create the brand.